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Tinder CEO Says App Lost Product-Market Fit as Paying Users Decline

Spencer Rascoff, who took over Match Group and Tinder in 2025, found employees measuring success only by quarterly financial targets. He introduced a new metric called «sparks» to refocus teams on user connections, but revenue and paying users continue to fall.

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Spencer Rascoff, who took over Match Group and Tinder in 2025, found employees measuring success only by quarterly financial targets. He introduced a new metric called «sparks» to refocus teams on user connections, but revenue and paying users continue to fall.

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