Booking Holdings CFO Ewout Steenbergen says AI is changing how travelers discover and book trips, and the company is measuring returns through unit economics rather than isolated pilots.
Booking Holdings Spends $9 Billion a Year on Reach as AI Reshapes Trip Planning
Booking Holdings CFO Ewout Steenbergen says AI is changing how travelers discover and book trips, and the company is measuring returns through unit economics rather than isolated pilots.
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Ціна нафти Brent перевищила 105 доларів за барель
05.10 13:00