Wireva

Prediction markets ramp up celebrity ads despite backlash over Sweeney and LeBron spots

Prediction market platforms are spending heavily on celebrity advertising campaigns, drawing criticism over marketing tactics as the industry expands amid legal uncertainty over sports contracts.

Monitoring item. The full text is not distributed. Extract and source below.

Prediction market platforms are spending heavily on celebrity advertising campaigns, drawing criticism over marketing tactics as the industry expands amid legal uncertainty over sports contracts.