Before handing over Apple's CEO role, Steve Jobs gave Tim Cook advice shaped by Disney's own succession struggles: don't try to imitate a founder, just do what is right. Cook says the guidance freed him to lead as his best self, and the company's collaboration culture remains ce…
Tim Cook Says Steve Jobs Told Him to Ignore the Question «What Would Steve Do?»
Before handing over Apple's CEO role, Steve Jobs gave Tim Cook advice shaped by Disney's own succession struggles: don't try to imitate a founder, just do what is right. Cook says the guidance freed him to lead as his best self, and the company's collaboration culture remains central.
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